Amaranth purple
#AB274F  ·  hsl(341.82, 62.86%, 41.18%)
Tints & Shades
#2B0A14
#441020
#5E152B
#781B37
#912143
#AB274F
#D02F60
#D8547C
#E07998
#E99DB4
#F1C2D0
Color Values
Hex #AB274F
RGB 171, 39, 79
HSL hsl(341.82, 62.86%, 41.18%)
CMYK 0%, 77%, 54%, 33%
CSS Variable
--color-amaranth-purple: #AB274F;
Contrast Checker
On White
Zarighar
Bridal & formal wear
6.7:1 ratio
AA Normal ✓ AA Large ✓ AAA ✗
On Black
Zarighar
Bridal & formal wear
3.13:1 ratio
AA Normal ✗ AA Large ✓ AAA ✗
About this color

Amaranth purple — In the violet and red families, Amaranth Purple fuses rich red with deep purple. Its sultry, elegant tone evokes velvet, ideal for sophisticated interiors or dramatic design accents.

✨ Zarighar Bridal & Textile Studio Exclusive Feature

Preview how Amaranth purple looks across luxury bridal fabrics and South Asian wedding venue lighting — combined in one view.

Raw Silk (Katan)  +  ☀️ Daylight
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Color Combinations
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